REPUTATION MANAGEMENT

We make it easy to monitor and grow customer reviews so you can boost your search visibility!

Reputation Management for Small and Medium Businesses

Digital Media Pal offers quality online reputation management services that let you build and maintain a good image for prospective and existing customers. We help you understand how your customers perceive your brand and from these data, we formulate a strategy that lets you gain credibility and customer loyalty.

Small and medium businesses benefit the most from a good reputation. By building and maintaining a good reputation early on, your customers will come to associate your brand with quality and excellent service for years to come.

Online Reviews are Vital To Your Reputation

As today’s consumers become more discerning, more shoppers are turning to reviews when choosing which products and services to purchase. In fact, a survey by Brightlocal says 90% of shoppers consult online reviews before visiting a business, and 88% say they trust online reviews as much as they do personal recommendations.

MORE INFORMATION

Six Reasons Why you Should Have a Reputation Manager Service

MAXIMIZE POSITIVE FEEDBACK

Not only should you respond to negative reviews, but positive reviews as well. A service will allow you to leverage your positive reviews by way of strategically placing positive reviews (via widgets) that you can share on social media or on your website.

MINIMIZES NEGATIVE FEEDBACK

Bad reviews can destroy your reputation online. You DON’T want that. Having a reputation management service will allow you to address these types of reviews and if done correctly, you can eliminate negative reviews going forward.

SHOWCASE POSITIVE REVIEWS

Display reviews in style with responsive, customizable widgets. These ‘widgets’ can be placed on your website or strategically promoted via social media. Leverage the benefits of your positive reviews which are the online equivalent of a ‘personal referral’. You’ll be amazed on how effective this is.

GET REVIEW ALERTS

Our software Reputation Manager dashboard review Inbox lets you see all your reviews across every location in a single, easy-to-manage feed. Speed is of the essence when it comes to dealing with negative feedback.

ONLINE PRESENCE

A reputation management service will assist your business/brand to have a presence online via online directory listings. Online directories are a great way to help businesses increase their internet traffic and improve recognition. Most business don’t have the time to research and set these up on their own.

REVIEW TRACKING

Find out what your customers are saying online in an organized fashion. Internet reviews are public and viewable by ANYONE who is a potential customer. A reputation management service will allow you be alerted on all negative as well as positive reviews so you are ‘in the know’ immediately.

Frequently Asked Questions

What exactly is ‘online reputation management’? Expand

Online reputation management is an ongoing task that serves to create, cultivate, and maintain your brand name and its good standing online. Essestially, it is the ability for a company/brand to build a public image, one review at a time, so that any customer searching for your company finds five star reviews and positive customer experiences that demonstrate your brand is viable for the product or service they are looking for.

How do I determine what my online reputation is? Expand

There are many ways you can search online to determine what your brand’s reputation may look like.

(1) Monitor all the review sites you may have an account with, such as Google My Business, Yelp, Angies’ List, Facebook, Merchant Circle, etc. Be sure to claim your listings wherever possible, and monitor these sites frequently.

(2) Social media accounts: Check all of your brand’s social media accounts to determine customer feedback. Checking your social media accounts is a must for monitoring your online reputation. Even if you can’t post every day, you should still check your accounts every day to keep up with engagement.

(3) You can set up Google alerts. Google will notify you whenever new content is published online containing keywords that you choose. You might set up alerts for your name, your business’s name, common misspellings of your business name.

(4) Ask your customers: Don’t be afraid to use surveys or polls to get a sense of how users are experiencing your website and other online channels of engagement. Just be sure to keep your surveys short and convenient, and not too frequent.

How is my online reputation, whether negative or positive, going to effective me? Expand

Your online reputation is a key selling tool. It alone could decide whether a potential customer wants to do business with you. Negligence of your online reputation puts your company at risk and jeopardizes your credibility. Customers research what they need before deciding on a business – which means they will likely look at your business’s reviews and online reputation. Considering that 92% of people hesitate to do business with companies with less than four out of five stars, your reviews are certainly worth your attention.

Do I really need a service? Why can’t I fix my own online reputation? Expand

Utilizing an online reputation management service is the best option for most companies due to the enormous importance of it. Hiring a professional to manage your online reputation, you can minimize negative customer feedback and keep your online presence as positive as possible. This will allow your business to focus on the business itself. Sure you can try to manage your reputation internally, but if you If you don’t respond to customer questions quickly, it can cause a private message to turn into a negative public statement – which can damage your business.

How long does it take to fix my online reputation? Expand

There is a common myth that your online reputation can be fixed overnight. This is highly unlikely and if you hear a company pitch that to you – you should run. Reputation management is a process that takes time and effort. Negative reviews are typically not ‘removed’, but overshadowed by recent positive reviews that suppress the negative reviews. By taking control of your own brand narrative in a consistent way that follows best branding practices, you are setting up a long-term solution. This really is a testament to allowing your company to employ the help of a professional agency who are experienced in accomplishing these reputation goals.

Can I remove negative reviews from the internet? Expand

The short answer is no. You can’t delete or remove negative reviews, but you can manage them. Google, Yelp, TripAdvisor, and other top review sites hinge their credibility on delivering honest, untainted reviews. Developing a plan to generate reviews for your brand on a consistent basis is the best way to increase your brand’s image, one review at a time.

How do I protect against future reputation issues? Expand

No one can guarantee bad reviews will disappear, but you can certainly impact the attitudes of those reading the reviews by acknowledging, thanking, and responding to reviews, especially the good ones! By staying aware of what your customers are saying on a daily basis, this is the best way to protect and enhance your reputation going forward.

Still Have Questions?

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